Buyer Persona

SaaS Deals For Search Funders

$100k–$500k asking prices, $3k+ MRR, seller-certified margin of 30% or higher. TrustMRR-verified revenue. The band where solo searchers and self-funded ETA buyers close most of their deals — and where formal M&A rarely publishes anything.

What this page is for

Search funders spend most of their time filtering out deals that don't reconcile. This page pre-filters for the three checks that kill most candidates: real MRR (TrustMRR-verified from Stripe / Paddle / RevenueCat), real margin (seller-certified, not our 80% default), and a ticket you can actually close with your equity + SBA capacity.

What it isn't

Startup Index doesn't run escrow, provide financing, negotiate on your behalf, or vet code and traffic. You reach the seller directly, verify what you need to verify, and use Escrow.com or your closing attorney for the transaction. The value we add is speed of first-pass screening — not a substitute for diligence.

2 deals matching search-funder criteria

Faceless.so logo

Faceless.so

SaaS
Founded
AUG 2023

All-in-One tool to grow your faceless channel. Generate niche videos with AI from custom prompts, Reddit posts, and blogs. Auto-post to YouTube, TikTok, Instagram.

Asking
$150K
1.0x rev
Money back / yr
49.0%
~$73.6K/yr profit
Payback
24.5 mo
MRR$9.4K
30d Rev$12.2K
Active Subs261
Margin65%
high confidence
Backlinker AI logo

Backlinker AI

SaaS
Founded
JUL 2023

Backlinker AI automates backlink acquisition through AI-powered reporter and editorial outreach. Built for agencies, founders, and SEO teams, it finds relevant opportunities, drafts responses, and helps win high-authority mentions at scale. The business has generated almost $500K in gross volume in under 3 years and is growing roughly 180% year over year.

Asking
$350K
1.3x rev
Money back / yr
44.9%
~$157.3K/yr profit
Payback
26.7 mo
MRR$21.9K
30d Rev$21.7K
Active Subs54
Margin60%
high confidence

Search-Funder FAQ

Why would a search funder look at Startup Index instead of a broker?

Because you can screen 40 deals in 20 minutes. Every listing shows asking price, TrustMRR-verified MRR, seller-certified margin, ROI %, and payback months on the card. No NDA required to reach the numbers that decide whether a deal is worth an LOI. Brokers still have deeper mid-market inventory — Startup Index sits underneath, in the $100k–$500k band where formal M&A rarely publishes anything.

What deal size does this page filter for?

Asking price between $100,000 and $500,000, with $3,000+ MRR and a seller-certified margin of 30% or higher. That produces roughly $10,000–$35,000 in annual SDE — the low end of a traditional single-searcher target and inside the range self-funded searchers close every quarter.

How is MRR verified?

Sellers connect Stripe, Paddle, or RevenueCat through TrustMRR, and MRR is pulled live from the payment processor. It's not a screenshot and not a seller-typed number — it's the same number their processor would show on a 15-minute diligence call. Traffic, churn, and code quality are still on you to verify directly with the seller.

How does this compare to SearchFunder listings?

SearchFunder is closed to non-searchers and mostly surfaces off-market pipeline from other searchers, brokers, and intermediaries. Startup Index is open, indexed by Google, and every listing publishes numbers upfront. Use SearchFunder for community and proprietary sourcing; use this page to widen the funnel with published deals that already have verified MRR.

Can I close a $200k SaaS with SBA financing?

Yes — SBA 7(a) loans commonly finance software acquisitions from $150,000 upward. Lenders usually require 2–3 years of tax returns from the target, verifiable owner-benefit, and 10–15% buyer equity. Some SaaS at this size lack clean tax history, so ask the seller for their P&L and Schedule C early — if those don't reconcile with the TrustMRR MRR, the SBA path is blocked.

What's SDE on a small SaaS and where do I find it?

Seller's Discretionary Earnings = net profit + owner's salary + non-essential add-backs. On a $200k asking-price SaaS with $5k MRR and 40% margin, SDE is roughly $24k/year — a 3.3x SDE multiple. Startup Index shows monthly net profit and revenue multiple; multiply the monthly figure by 12 and ask the seller for their add-backs list to reconstruct SDE.

Do sellers accept LOIs on a $250k SaaS?

Yes. The LOI process on sub-$500k SaaS runs 2–4 weeks: verbal alignment, written LOI with 30-day exclusivity, diligence (financials, code review, customer sample), asset purchase agreement, close. Most solo-founder sellers won't sign a long exclusivity — 21 days is a reasonable maximum ask.

What margin should a search funder demand at this ticket size?

30% seller-certified margin is the floor on this page; 40–60% is the sweet spot. Below 30% usually means either contractor bloat you can trim, or a business built for growth rather than cashflow — riskier when your investors want distributions in year one. Above 70% at this size often means the seller isn't paying themselves, so re-underwrite the deal with a $60k operator salary added to costs.

How long does diligence take on a $200k–$500k SaaS?

Two to five weeks for a solo searcher. Week 1: verify MRR and 12-month revenue history against Stripe. Week 2: reconstruct margin from hosting + tooling + contractor invoices. Week 3: technical review (code compiles, tests exist, no critical third-party lock-in). Week 4: customer sample calls (5–10 users). Week 5: legal + APA drafting. Faster is possible but risky at this ticket.

What's the transfer process after signing?

Buyer wires funds to Escrow.com (or directly for smaller deals under $50k). Seller transfers the domain, GitHub repo, Stripe account (Stripe supports ownership transfer), any AWS/Vercel/DB accounts, and emails customers about the change. Escrow releases funds once the buyer confirms operational handover, typically 3–7 days after transfer. Startup Index doesn't run escrow itself — that's between the two parties.

Do you have deals over $500,000?

Occasionally, but the primary index sits below $500k. For $1M+ deals, mid-market brokerages like FE International, Quiet Light, and Empire Flippers have deeper pipelines. Use Startup Index for the sub-$500k tier where those brokers rarely list anything and searchers spend most of their time.